Apr 20, 2023
The CRTC is being asked to introduce a five percent minimum quota for Indigenous music content on commercial radio, based on the recommendation of the Mémoire sur le contenu musical autochtone (Memorandum on Indigenous Musical Content), the result of a public consultation conducted last summer, spearheaded by Indigenous record label Makusham Musique, in collaboration with Innu Takuaikan, the Innu First Nations band government in Quebec.
The report suggests that 94.83% of the 312 Canadians surveyed believed a percentage of Indigenous music content should be imposed on commercial radio stations in Quebec and Canada, expressing that they almost never hear Indigenous music on the radio.
The commission’s Radio Review, unveiled in early December, laid out an expectation that commercial radio broadcasters include Indigenous music in their playlists without setting specific quotas, noting it continues co-development on a new Indigenous Broadcast Policy with the public consultation phase upcoming.
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