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The Best Time Of Day To Design Anything (Based On Real Science!)

IBF Entrepreneur Online – Backed Up by Science Human beings are ruled by certain biological rhythms that govern thought processes and behaviors. These rhythms are often subconscious, occurring naturally throughout…

A Brief Branding Guide For Startups In 2023

IBF Entrepreneur Online – A branding guide, or a style guide, or a brand style guide, is a document containing detailed and specific instructions on how to present your brand…

Stop Hiding from the Digital Economy

IBF Entrepreneur Online – If you’ve been following Business Link on social media, you’ll have noticed an uptick in posts referencing the digital economy. This is because we’re running two…

How to Create a Social Media Calendar to Plan Your Content

IBF Entrepreneur Online – What do cross-country road trips, wedding speeches, and social media marketing have in common? Planning. I can’t help you with your road trip or wedding speech,…

Study Finds Most Marketers Don’t Know Their Audience: Here’s Why and How to Fix It

IBF Entrepreneur Online – When it comes to marketing, almost nothing is more important than knowing your target audience. But what if I told you over half of marketers are…

Branding in Action

IBF Entrepreneur Online – Okay so you’ve started the branding process. You have a logo and visual identity, maybe even some brand insights & strategy. Now how do you use…

5 Steps to Create an Outstanding Marketing Plan [Free Templates]

IBF Entrepreneur Online – Do you take a good, hard look at your team’s marketing strategy every year? You should. Without an annual marketing plan, things can get messy —…

How the Medicine Wheel Can Help Entrepreneurs Find Balance

IBF Entrepreneur Online – In life, we can all get burnt out, especially when running a business. At Business Link, we talk to entrepreneurs every day and so many of…

How Prioritizing Accessibility in Email Marketing Can Strengthen Your Campaign

IBF Entrepreneur Online – Marketing strategies are incomplete without email marketing. Email marketing offers one of the best returns on investment out there. It also provides a unique opportunity to…

The Most Important SEO Metrics You Should Follow In 2023

IBF Entrepreneur Online – To be truly successful as an SEO professional, you have to be aware of current SEO trends. Moreover, you need to be able to predict what…

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