Ashby: Parties should pay attention to women – Ottawa Citizen

August 4, 2015

This will be the longest federal election campaign in recent years, with a full eleven weeks of polls, talking points, debates, attack ads, regular ads, yard signs and billboards and promises and threats. (As Canadian elections go, it’s as American as apple pie.)

It’s a strategy made possible by the Fair Elections Act, and it effectively pro-rates the spending limits according to the length of an election campaign. It rewards wealth, because parties that have more money to play with can afford to stay in the game longer. (Again, as American as Yankee Doodle.) As Alice Funke predicted, “welcome, my friends, to the election that never ends, one where the Conservatives could ‘out-election’ all our other political choices right into the poorhouse, perhaps forever.”

So, in the midst of a marathon, where should the parties focus? On women.

Read More: http://ottawacitizen.com/opinion/columnists/ashby-parties-should-pay-attention-to-women