Brand refresh’ for national Indigenous business organization – ElliotLakeToday.com
June 23, 2024
New name reflects evolving role, says Canadian Council for Indigenous Business
Canada’s national organization representing the interests of Indigenous businesses has undergone a branding refresh.
The Canadian Council for Aboriginal Business (CCAB) will now become the Canadian Council for Indigenous Business (CCIB), which comes in time to mark the organization’s 40th anniversary. A new logo has been launched as well.
“As we evolve and grow, it’s important for our visual identity to evolve with us. Updating our logo allows us to stay relevant, modern, and reflective of our evolving role during an exciting time,” the organization said in a statement.
“Our brand refresh is more than a logo. It’s about reaffirming our dedication to supporting Indigenous businesses and fostering economic growth in Indigenous communities.”
