Change it Up! program creating self-sufficient jobs in Maskwacis – CBC
A unique approach to entrepreneurship in Maskwacis aims to inspire people think creatively and start businesses on the reserve.
The reserve, formerly known as Hobbema, has long struggled with high unemployment and social issues. However, a relatively new program that teaches entrepreneurial and business skills has been a huge success.
In the first two years the course was offered, 28 of the 34 participants who completed the nine-month program are gainfully employed or are running a business, which run the gamut from transportation to jewelry to graphic design.
“That’s kind of unheard of in our community,” said Leiha Crier, who helps run the federally-funded Change it Up! program.
This year was the program’s biggest yet, with 22 students enrolled – which Crier says is very encouraging.
“We have to be the ones that take initiative,” she said. “Business is a real untapped resource in our community and this program has that ability to really make our people more self-sufficient.”
