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Canada’s first National Steering Committee on Financial Literacy to be created

Financial Literacy Leader seeks applicants from a broad range of sectors
June 2, 2014 – Ottawa, Ontario – Financial Consumer Agency of Canada

Canada’s first Financial Literacy Leader, Jane Rooney, is looking for influential people within the public, private and non-profit sector across the country to serve on the country’s first National Steering Committee on Financial Literacy. The Minister of State (Finance) will play a key role in shaping the membership of the Steering Committee.

Committee members will provide leadership and promote participation within the sectors they represent, helping to ensure effective coordination across sectors in the development and implementation of a successful National Strategy for Financial Literacy.

Interested individuals need to apply online with the Financial Consumer Agency of Canada by June 16, 2014.

Quick Facts

  • Canada’s first Financial Literacy Leader, Jane Rooney, was appointed in April 2014.  Read more about her role here.
  • Committee members will be selected from the public, private and non-profit sectors across Canada, including the financial services industry.
  • The Minister of State (Finance) and the Financial Literacy Leader will consider the roles, experience and achievements of applicants in selecting members of the Committee.
  • Preference will be given to candidates that have financial education experience in working with priority groups such as seniors, Aboriginal Canadians, newcomers, youth and low-income Canadians.
  • Members’ responsibilities will include:
    • providing advice and insight on issues related to financial literacy to the Financial Literacy Leader
    • acting as champions by promoting a national strategy to stakeholders and encouraging participation in its development
    • facilitating coordination and collaboration to initiate financial literacy programs and activities that align with the National Strategy’s goals and priorities, and securing commitments from organizations within their sectors
    • participating actively by implementing projects or activities within their organizations that contribute to the goals of the National Strategy
    • monitoring progress and reporting to the Leader on the progress of their respective sectors in moving the National Strategy forward.


“Ongoing stakeholder engagement is fundamental to better understanding the unique challenges that Canadians face in terms of financial literacy. The National Steering Committee will help promote financial literacy in Canada and improve Canadians’ financial decision-making abilities.”

– Kevin Sorenson, Minister of State (Finance)

“By bringing together leaders from so many different sectors within a single committee, our combined efforts will help develop and implement the National Strategy for Financial Literacy.  As Financial Literacy Leader, I know how important coordination and collaboration are in this area and I encourage all those who share my passion for improving Canadians’ levels of financial literacy to apply to serve on this important committee.”

– Jane Rooney, Financial Literacy Leader

Media Contacts
Meagan Murdoch
Office of the Minister of State (Finance)

Financial Consumer Agency of Canada
Media Relations
[email protected]


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